Media Systems is here to announce that our Executive Director, Yana Yanikyan, took part in TECHNOVATION 2025, held on May 27 at the Philip Morris International R&D Center – The Cube in Neuchâtel, Switzerland.
The event gathered global leaders, innovators, scientists, and policy experts to discuss the critical role of innovation in advancing public health and shaping a smoke-free future. With a focus on science-based communication, responsible policy, and consumer empowerment, TECHNOVATION 2025 offered a unique platform for meaningful dialogue on the future of smoke-free technologies.
Yana Yanikyan’s participation highlighted Media Systems’ commitment to driving impactful conversations at the intersection of technology, public engagement, and innovation.
The event concluded with an immersive exhibition showcasing scientific research, sustainability initiatives, consumer experiences, and virtual-reality explorations of facts versus myths surrounding smoke-free products.
Yana Yanikyan’s presence at TECHNOVATION 2025 reinforces Media Systems’ dedication to staying at the forefront of global innovation and using media as a tool for progress, education, and meaningful change.