SERVICES

Advertising strategies differ from one business to the next, that's why they should be customized to suit the needs of the particular company. By setting reachable goals Media Systems develops advertising strategies through extensive research and monitoring of the market. Our carefully curated advertising strategy will give your business effective promotion resulting in increasing awareness of your products and services, as well as increasing your products sells. We research and identify strategic options, select the most promising and go with it to achieve the set objectives. We develop the true vision and focus on systematic growth.

We deal with the process of purchasing paid media placements for advertising on websites and social media platforms, which will give you the maximum exposure with the most optimal cost possible in a reasonable period of time. Due to our excessive research of the products and separation of the relevant platforms our clients achieve maximum exposure among their target market for the least amount of money. We seek better ad performance through optimization in media buying. Our goal is to find the right place, time, and context to deliver your ads to the target audience and increase conversion rates, sales, or brand awareness, etc.

We provide Media Planning services to help you with a range of crucially important points. Getting to know your target audience on a wider scale to effectively reach them through your media content is the first thing you need for ensuring your expenses are optimal. So we help you in choosing the media platforms on which you’ll share your content, sticking to your budget while creating and sharing high-quality and engaging content, determining the timing and frequency of the content you publish and share, keeping up with the newest media trends and technologies and conducting analyses to assess the performance of your media planning process.

Through Social media marketing we help you to use social media platforms to connect with your audience, to build your brand, increase sales, and drive website traffic. SMM is a powerful tool for businesses of all sizes to reach prospects and customers. People discover, learn about, follow, and shop from brands on social media, that's why we find it so important to market your products and services on platforms like Facebook, Instagram, TikTok, Telegram, LinkedIn, Twitter, Pinterest; you name it, we do it. Our services include writing and publishing great content on your social media profiles, engaging followers, analyzing results, and running social media ads.

Public relations activities of each partner are carried out on the basis of the strategy developed by the team and pursue clear goals. We also constantly monitor the general industry: competitors, partners and the media representation of the given company. Thanks to PR campaigns, we are able to create a more reliable image of the organization and manage crisis situations, guide the behavioral model and positively affect the consumption of the offered products. The process of recruiting a target audience through PR communications is also used. The target audience, which is interested in posted materials, can be further targeted once again with digital marketing tools through a special system. When summarizing each campaign, a report and in-depth analysis of that campaign's coverage, target audience engagement, positive, negative and neutral comments and other activities is presented.

We develop an effective Influencer Marketing strategy and conduct market analysis for the general banking industry. Along with developing creative campaigns, we propose a list of bloggers with a target audience and conduct preliminary negotiations, taking into account the previous experience of the blogger in the banking sector and/or lack thereof. We specify the information related to the selected bloggers, conduct final negotiations with them, discuss the type/period of cooperation and organize the necessary documents, draw up a media plan, and develop a technical task accordingly. We maintain full communication with bloggers, continuously monitor the placement process and KPIs. In the full report provided after the end of the campaign, we present the following indicators: coverage, impressions, transitions, clicks and other indicators, based on which it is possible to analyze the effectiveness of the campaign and plan future campaigns.

We provide analytical reporting on a weekly basis. We analyze the data garnered through advertising campaigns to identify the opportunities for improvement, to see which marketing technique performed the best and which didn't work as anticipated, we use these patterns and findings to optimize future campaigns based on what was successful. We provide the full post campaign analytics of that particular campaign, so you can review the metrics data and determine the Return on Investment of the marketing efforts. Data-based digital ads always result in more conversions, so having full data enables companies to formulate better sales strategies.